Your brand is great.
Let’s post like it.

With a Master’s in digital marketing and 4 years of hands-on experience, I help B2C businesses turn their story into scroll-stopping, organic social media content that builds connection, not just reach. 

Let's connect on LinkedIn

Updates on new blog posts and the world of social media content marketing

Learn through the blog or hand things over to me

Some people like to roll up their sleeves and learn. Others prefer to roll their eyes and outsource. Good news: you can do either here. 

Organic content like this for brands like yours

A portfolio is worth a thousand words. Probably even more, if we’re being honest. Go have a peek!

"okay ... but like ... what's your background?"

3 Performance-Based-Scholarships, 4 years of work experience in digital marketing and a LOT of dedication to content creation

2014-2020

the secret
lifestyle blog

Caught the web bug as a teen by teaching myself how to build a website, fill it with content and build a community.

(pls don't tell anyone, it's still a secret)

2019-2022

Bachelor's Degree

FH OÖ Campus Steyr | Marketing & Electronic Business
Bachelor thesis: Identification of search engine optimisation strategies for a web shop relaunch

Performance-Based Scholarship in 2022

2022-2024

Master's Degree

FH Kufstein Tirol | Digital Marketing
Master thesis: The impact of AI-generated images in social media ads on engagement

Performance-Based-Scholarships in 2023 and 2024

2021-today

Work experience

Started in two agencies, settled in-house.

From paid ads to SEO to content - you name it, I’ve (probably) done it.

2024- today

Launch of byMalena

LifebyMalena Socials & contentbymalena.com

Frequently asked questions

A few things people usually want to know before we start working together. Still unsure about something? Just drop me a message and I’ll be happy to answer.

I support B2C brands with everything needed for organic social media content marketing: strategy, audits, content planning and creation – including video, visuals and copy. I also create content for paid ads, but I don’t handle the setup or management of the campaigns as well as the conversion tracking.

It starts with the contact form. Once I’ve received your message, I’ll get back to you within 48 hours on business days. From there, we’ll schedule a free 45-minute intro call to see if we’re a good fit.

Both! I offer one-time audits to help you understand where your social media stands and what might need adjusting. I also support B2C brands short or long term, whether that means refining your strategy, creating content or fully managing your account. It all depends on what you need right now.

Yes, I currently only offer my services to B2C brands and businesses.

Sooo ... is it a match?

I always knew there was something between us